Masculinity is a central part of men’s lives, and a man’s sense of masculinity and manhood remains a key component of male identity and well-being.
Demonized, pathologized, and precarious, the assault on masculinity can leave men unsure about what it means to be a man today and what constitutes appropriate male behavior.
Emerging emotional sensitivity, openness, intimacy, co-dependence, and self-expression, this shoot concept, "The Masculine Look," is a response to toxic and precarious masculinity– attempts are being made to reconstruct, recast, and promote masculinity in a new, softer form. 

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